5 Ways to Plan Your Podcast for Profits
by Leesa Barnes
Seasoned entrepreneurs will tell new entrepreneurs to write a business plan before starting a new business. Professional speakers know the value of crafting their speech days before delivering it in front of a group. Project managers spend weeks understanding the tasks and deadlines on even the shortest projects. These professionals understand the value of creating a plan.
Whether you’ve been podcasting for years or you haven’t even released your first episode, planning is the key to creating a profitable podcast. What should you plan so that you create a profitable podcast right from the start? Here are 5 things you must take time to plan in order to increase your chances of podcasting for profit. If you’re already podcasting, use these 5 factors to refine your podcast.
Learn to Love Change …
by Karen Susman
“History’s lesson is that it is precisely the times of wrenching change that humankind makes its most significant advances…that the richest personal fortunes are built, that the most enduring achievements are recorded.“
—Marshall Loeb
You can hate change or love change or embrace change or reject change. Change doesn’t care. It’s happening. Choke back your resistance. Here’s how:
- Adjust your attitude. Reframe the change as positive. Find the potential gain.
- Pay attention to trends. Spot them first and adjust your plan before you’re forced to.
- Focus on solutions. Don’t get stuck in problem mode. Ask yourself, “What actions can I take to manage the change I’m facing?”
- Be flexible. Have Plan B. The worst idea is having only one idea. Knowing you have several options is great relief.
- Become comfortable with risk taking. Try a risk a day regimen. Today green eggs and ham. Tomorrow the world.
- Learn continuously. You’ll keep your brain sharp and stay ahead of the curve.
- If you’re experiencing change in one area of your life, reduce changes in other areas of your life. Don’t change jobs, mates, houses and locations at the same time. Routines are your friends when you’re in the midst of change.
- Use water logic as opposed to rock logic. Water flows and adapts to its surroundings while retaining its power. Given enough friction, being rock solid can turn you into a sand pile.
- Nurture support systems. Change is smoothed with a little help from your friends.
- Know that you will be able to handle the changes in your life.
As philosopher Soren Kirkgaard said, “Life can only be understood backwards; but it must be lived forwards.”
©Karen Susman.
Karen Susman, Speaker/Author/Coach, works with organizations and individuals that want to maximize their performance and quality of life. Check out her free tips and articles at www.karensusman.com. Karen can be reached at 1-888-678-8818 or karen@karensusman.com.
Eliminating Speaker Jitters
by Sandra Schrift
1. Nervousness is fear of failure. Here is the secret of conquering anxiety. Become message-centered and audience-centered, not self-centered. Stop thinking of yourself, and start thinking of your message. 2. If you are thoroughly prepared, your internal nervousness seldom shows. Prepare 150%.
3. Rehearse, rehearse, rehearse. Talk out loud, and walk around while you practice. Use the same physical energy you plan to use on the day of your presentation. Practice in the car. If you can concentrate while driving, you will be able to pull it from your unconscious when are you in front of the group. Make your points sound off-the-cuff and conversational.
