Facebook Fan Pages – A Must for Businesses
It used to be that a website was all a business needed to have an Internet presence. Not anymore. While a website is still an important feature of promoting your business, it is no longer enough. To reach your customers, you must go where your customers are: Web 2.0 or the social web. The social web has become an essential part of a successful marketing plan.
Facebook is the leader of the pack in the social media arena. According to TechCrunch in November 2008, more than one in five people who used the Internet visited Facebook. The growth of Facebook has increased ever since, and likewise, has become essential for business marketing. This new style of customer contact requires implementing new and innovative ideas when it comes to marketing.
Building Trust with Your Followers
by Terry Green
Respecting your current and potential subscribers is important in building trust through your email marketing campaign. How you collect email addresses and what you do with them will show your subscribers what level of respect you have for them. For most individuals, an email address is private and is shared with email marketers with a certain level of trust. Individuals trust those that show the most respect for their privacy. Here are some tips to help you give the highest level of respect to your current and potential subscriber base.
Email Marketing: Building Trust Through Your Content
by Terry Green
The content of your emails plays an immensely important role in gaining trust from your subscribers. Although the quality of the information you send out is still the most important element in building trust through your content, there are a lot of other factors to consider. Listed below are the most important ones.
Are you asking for the business?
by Jane Atkinson
Whether it be from the platform, or in follow up with clients, most of us are lousy at asking for the business.
And, if you were to do a quick calculation, you’d see the cost.
Just imagine if every audience could provide spin off to 3 more engagements …
And if each of those audiences held 3 more engagements … and so on.
And you didn’t ask for the business from the first audience … yikes, that’s alot of business lost!
What Can a Blog Do For You?
Many aspiring writers have tossed around the idea of writing a blog, and many millions get going. After a slow start in the late 1990s, blogs caught on. Today, though, they are no longer the simple online diary or weblog of the past.
Blogs have changed dramatically from the early years. Governments and big business have entering the blogging world. Blogs are now a focus of social media marketing and sales pitches. Microblogging via Twitter is currently today’s “big thing.” For some, the blog has lost its innocence and with it, much of its charm. For others, blogging presents all sorts of opportunities, from democratizing journalism to selling goods. Anyone contemplating starting a blog today would do well to get a grip on how different – and how difficult – successful blogging is now.
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