Why Video is Your Company’s Best Friend
by Terry Green
Why Video is Your Company’s Best Friend is the feature article for the July 2010 issue of Speak Up and Make Money! Click here to view the rest of the ezine.
Wouldn’t it be great if your company became the next craze on YouTube? The one thing everyone couldn’t stop talking about at the water cooler? It actually could happen.
Video has changed the world in numerous ways and web video has only made the revolution stronger. Sites like YouTube can transform an individual, or a company, from an unknown entity to the biggest star in the world. The power of viral video is well known, and many marketing professionals are busy trying to help their companies become the next big thing.
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Increase Your Targeted Twitter Following
By Terry Green
Increasing your targeted following on Twitter requires a bit of patience and a well thought-out strategy. Twitter, a micro-blogging social networking site, is popular for businesses because of the no-cost, no-frills way the site is set up. Twitter is used by small companies, as well as larger companies like Starbucks, Dell and JetBlue to connect with their customers and clients, advertise new products, monitor their online brands and in general, monetize their businesses.
There are four steps to increasing your targeted Twitter following. First, follow people on Twitter who you consider to be your target audience. Second, post relevant information about your brand and news that is related to your brand. Third, never spam your followers with auto-tweets, or post the same URL over and over. Finally, follow smart people who are online marketers or who are leaders in your industry.
Promoting Your Online Business Through Social Media Platforms
By Terry Green
There are numerous Internet Marketing strategies you can employ to make your online business successful. Some of the most popular ones include article marketing, pay-per-click advertising, forum marketing, and email marketing. To achieve success through these Internet Marketing platforms, online business owners need to diligently track click-throughs and conversion rates. The more people are converted into actual paying customers, the more successful these platforms are considered to be.
Social media sites have become a popular with internet users. This is why it has also become a very attractive platform for Internet Marketers. Through such sites online businesses can easily reach a wide variety of active internet users and attract and interact with them through more engaging means. Among the most popular social media platforms are video sharing and social networking websites.
Facebook Fan Pages – A Must for Businesses
It used to be that a website was all a business needed to have an Internet presence. Not anymore. While a website is still an important feature of promoting your business, it is no longer enough. To reach your customers, you must go where your customers are: Web 2.0 or the social web. The social web has become an essential part of a successful marketing plan.
Facebook is the leader of the pack in the social media arena. According to TechCrunch in November 2008, more than one in five people who used the Internet visited Facebook. The growth of Facebook has increased ever since, and likewise, has become essential for business marketing. This new style of customer contact requires implementing new and innovative ideas when it comes to marketing.
What Can a Blog Do For You?
Many aspiring writers have tossed around the idea of writing a blog, and many millions get going. After a slow start in the late 1990s, blogs caught on. Today, though, they are no longer the simple online diary or weblog of the past.
Blogs have changed dramatically from the early years. Governments and big business have entering the blogging world. Blogs are now a focus of social media marketing and sales pitches. Microblogging via Twitter is currently today’s “big thing.” For some, the blog has lost its innocence and with it, much of its charm. For others, blogging presents all sorts of opportunities, from democratizing journalism to selling goods. Anyone contemplating starting a blog today would do well to get a grip on how different – and how difficult – successful blogging is now.
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